If you have been following the bullying case in Massachusetts, you know all too well that lack of awareness can kill.
Lessons learned clearly show a lack of awareness kills:
- Bottom Lines
- And more…
Lessons learned in schools, banks, hospitals, manufacturing, government and most every other sector continue to demonstrate how lack of awareness creates gaps, poor decisions and unwanted results.
There are many different types of awareness:
- Situational Awareness
- Security Awareness
- Privacy Awareness
- Risk Awareness
- Customer Awareness
- Brand Awareness
- And numerous others…
Does your organization’s management realize they are responsible for awareness? Awareness must be managed (and measured) vertically and horizontally and at the individual-level – from Board members to management to employees to partners to customers.
Does your organization’s management understand the value of improving awareness at the individual level? Awareness is a process of being informed, alert, knowledgeable, cognizant and sophisticated. Awareness must be ongoing to ensure individuals understand your organization’s strategies and culture as well as their roles and responsibilities so they can make better decisions and help their organization achieve better results.
How is your organization’s management managing, measuring and improving awareness?